Meet Our Founder

Victor Neo believes that beauty and wellness should uplift, empower, and inspire. A tech leader for over two decades, he transformed his startup into an award-winning B2B firm, grew it into a listed technology group on SGX, and built a multi-company portfolio — all before pursuing his passion for beauty and wellness. 

That vision became Pinkalulu — a creator-led beauty and wellness social commerce platform where quality products meet real opportunities. With Pinkalulu, Victor combines his experience and vision to create a brand where products are mindfully curated, science-backed, and genuinely effective, while offering opportunities for individuals to grow and succeed on their own terms.

Under Victor’s vision, Pinkalulu is becoming a platform where beauty meets opportunity. Customers discover products they can trust, and independent consultants gain a path to meaningful, flexible entrepreneurship.

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Hybrid Skincare

Pinkalulu Hybrid Skincare is a curated line of multi-functional essentials designed to treat, protect, and enhance your skin with science-backed ingredients that simplify your routine and elevate real results.

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a macro close-up of a semi clear gel-like skincare substance. It appears to have small bubbles within it and is spread in wavy lines on a reflective surface.
Set of pink skincare products on a wooden tray with a white background

INTENTIONAL. HYBRID. LIFESTYLE.

Intentional: Thoughtful, science-backed products made for real results.

Hybrid: Multi-benefit formulas that combine skincare, beauty, and wellness.

Lifestyle: Designed to fit your city life and daily rhythm.

Our SCIENCE-BACKED FORMULA

are crafted with care, developed by experienced teams with years of research and formulation expertise. Using only gentle, skin-friendly ingredients, we create honest skincare that’s effective, safe, and kind to your skin every day.

Our PLANET-FRIENDLY APPROACH

means every product is thoughtfully crafted to be gentle on the Earth.