Empowerment Beauty Part 2 - Redefining Impact Beyond Pageants

By Gelainza Kong, Chief Inspiration Officer at Pinkalulu

 

How Beauty Pageants Influence our Beauty Standards

It’s 2025. And we’re ready to evolve the way beauty and empowerment coexist.

For decades, beauty pageants have promised the glitzy stage of opportunities. And for a few, they’ve delivered. But for many, they’ve upheld outdated standards — narrowly defining beauty queens through age, body perfection and facial symmetry.

At Pinkalulu, we believe beauty isn’t a competition, but a celebration. Not of what you look like — but who you are evolving into, dreams and all.

 

Rewriting the Rules

Today’s modern woman doesn’t need a crown to feel empowered.

She needs freedom — freedom to inspire, to share and to shine on her terms.

That’s why we created Pinkalulu as an inclusive creator-led platform — where beauty isn’t about winning approval, but building your own community of people who are committed like you.

A space where everyday women can become micro influencers, share what they love, and earn from their circle of influence — without ever walking a runway. The world is your pink carpet.

You don’t need a title to be powerful. You need a platform where you feel belonged, and free to create and collaborate. Pinkalulu is that platform.

The Rise of the Empowered Creator

We exist for the women who were told to stay quiet, play small, or “just look pretty.” Pinkalulu says: Lead boldly. Glow anyway.

We see beauty not as a mold to fit into, but an empowering movement to lead. Be the one who starts the movement in your network.

In the new era of social commerce, women are redefining influence. They’re not waiting to be chosen — they’re building communities, launching businesses, and monetizing their unique voices.

Real Products, Real Results.

💧 Glow Serum for real skin with real results

🌸 Blush Tint that works like skincare, feels like confidence

🖊 Brow Liner for face-framing power moves

Our products reflect that — hybrid, high-performance and intuitively designed for colourful lives on-the-go.

🎤 If Not Pageants, Then What?

The future of beauty empowerment isn’t about comparison and jealousy. It’s about connection & inspiration.

Comparisons and jealousy come from a space of lack and negative energy, distancing yourself from the dream.

Connection and inspiration come from a safe and secure space for law of attraction, vibrant energy, abundant growth to becoming.

We’re building a glowing movement that include all who are willing to influence — one that values authenticity over approval, impact over image.

So yes, we respect the confidence pageants may bring some — but we’re offering something broader & embracing. Sustainable empowerment. Flexible income. A glow that comes from being in control.

Beauty pageants may hand you a sash.

Pinkalulu hands you a future beyond a pretty face or good figure can bring.

🚀 Join the Pinkalulu movement of modern creators redefining beauty & success.

Tap into Pinkalulu’s creator-led marketplace and start glowing on your terms.🩷